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金融時報:阿里巴巴收購南華早報

所屬教程:金融時報原文閱讀

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2021年10月24日

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阿里巴巴收購南華早報

南華早報集團(tuán)周一(12月14日)宣布,將以約20.6億港元(2.66億美元)出售旗下媒體業(yè)務(wù)給中國阿里巴巴集團(tuán)?!赌先A早報》是香港本地唯一的收費(fèi)英文報章,創(chuàng)刊于1903年。

測試中可能遇到的詞匯和知識:

pledge許諾[pled?]

portrayal描繪[p?:'tre??l]

prestigious有聲望的[pre'st?d??s]

toned down下調(diào),降溫

lens鏡頭[lenz]

ominous不祥的['?m?n?s]

Alibaba to buy South China Morning Post (416 words)

By Henry Mance in London and Henny Sender in New York

Jack Ma's Alibaba Group has acquired the South China Morning Post, pledging to use the English-language newspaper to counter ‘negative' portrayals of China overseas.

The acquisition — Alibaba's first media investment outside of mainland China — echoes the purchase of the Washington Post by Amazon founder Jeff Bezos in 2012. Although that investment was made by Mr Bezos personally, Amazon has since integrated the Washington Post into some of its offerings.

Alibaba did not disclose the price that it is paying for the SCMP. Founded in 1903, the newspaper was once a prestigious, independent voice in Hong Kong, but has been criticised for seeming increasingly close to Beijing's official line in covering politics.

Now, analysts in Hong Kong fear that economic and financial coverage will also be toned down.

Joe Tsai, Alibaba's executive vice-chairman, said that the company would “let the editors decide the editorial policy and direction of coverage for any story”. But he also criticised western news organisations for covering China through “a very particular lens”.

“When people don't really understand China and have the wrong perception of China, they also have a lot of misconceptions about Alibaba,” he separately told The New York Times. “What's good for China is also good for Alibaba.”

Jay Rosen, a journalism professor at New York University, said Mr Tsai's comments were “pretty ominous”.

English-language, Chinese news organisations currently include state-controlled newspaper China Daily and state broadcaster CCTV News.

The SCMP had a daily print and digital circulation of 102,000 last year, and claims to be the most read newspaper among Hong Kong's business elite. Mr Tsai said that Alibaba would “expand the SCMP's readership globally”.

Alibaba's media interests include film production, video streaming and a $194m investment in financial media company, China Business News. It will acquire the SCMP and other media assets, but not the listed parent company, SCMP Group, whose shares are suspended due to an insufficiently large free float.

SCMP's newspaper division fell into an adjusted operating loss of HK$2.7m (£230,000) in the first half of this year. Adjusted operating profits at its magazines arm, which publishes local versions of titles such as Cosmopolitan and Bazaar, fell one-third to HK$31.6m.

Rupert Murdoch's News Corp acquired a 35 per cent in SCMP in 1986, but sold most of its holding to Robert Kuok, a Malaysian billionaire, in 1993.

When SCMP disclosed last month that it had received takeover interest, it was widely reported that Mr Ma, rather than Alibaba, the company he founded, was the suitor.

請根據(jù)你所讀到的文章內(nèi)容,完成以下自測題目:

1.Who bought the Washington Post?

A.Jack Ma

B.Amazon group

C.Jeff Bezos

D.Rupert Murdoch

答案(1)

2.Who will decide the direction of coverage for any story after the acquisition?

A.Beijing authorities

B.editors

C.Alibaba

D.Hong Kong authorities

答案(2)

3.What is Jay Rosen's attitude to the future of SCMP?

A.optimistic

B.moved

C.hopeful

D.dim

答案(3)

4.What is the role of SCMP as the part of Alibaba's media interest?

A.media asset

B.film production

C.video streaming

D.financial media company

答案(4)

* * *

(1)答案:C.Jeff Bezos

解釋:亞馬遜公司創(chuàng)始人杰弗里·貝索斯以2.5億美元收購《華盛頓郵報》,而不是其集團(tuán)行為。

(2)答案:B.editors

解釋:阿里集團(tuán)執(zhí)行副主席蔡崇信還強(qiáng)調(diào)《南華早報》將繼續(xù)保持采編獨(dú)立,以客觀、準(zhǔn)確與公平的方針報道新聞。

(3)答案:D.dim

解釋:Rosen對于蔡崇信的發(fā)言感到“相當(dāng)不詳?shù)?rdquo;由此可以推斷出他對于SCMP的未來是感到不那么積極的。

(4)答案:A.media asset

解釋:阿里投資的媒體形式包括電影出品和發(fā)行、傳統(tǒng)媒體和數(shù)字出版等。


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