商務英語詞匯大全：今日熱詞-名望價格

今日單詞

non-starter

中文釋義

沒有希望成功的人或事(名詞)

英文釋義

(noun) Something or someone that has no chance of success.

例句

EXAMPLE: My proposed plan for an expensive new company headquarters is a complete non-starter because our revenues are so low this year.

我提議的建設一座昂貴新總部的計劃完全沒有成功的希望，因為我們今年的營業(yè)收入太低。

今日短語

prestige price

中文釋義

名望價格

英文釋義

A high price set on a product to imply that it is superior to other similar products.

例句

EXAMPLE: The company's marketing director claims that adopting a prestige price strategy will increase sales among wealthier customers who are more concerned with high status than authentic high quality.

這家公司的營銷總監(jiān)宣稱，采用名望價格戰(zhàn)略將增加在富裕顧客中的銷售，他們更在乎高身份，而不是真正的高質(zhì)量。

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