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原文及翻譯
Walton died in 1992, but as business philosophy continues to be preached at Walmart's, each store has greeters who meet the customers at the door and deal with any special needs they have. Having greeters gives the effect of having more service clerks than Walmart really has, compared to some other department stores. Walmart has relatively fewer employees.
沃爾頓于1992年去世,但隨著經(jīng)營(yíng)理念在沃爾瑪繼續(xù)傳播,每家門店都有迎賓員,他們?cè)陂T口迎接顧客,并處理他們的任何特殊需求。與其他一些百貨公司相比,有迎賓員的效果是,沃爾瑪?shù)姆?wù)人員比沃爾瑪實(shí)際擁有的要多。沃爾瑪?shù)膯T工相對(duì)較少。
Walmart also has the Walmart Foundation, which sponsors numerous good causes. Among their programs are high school scholarships, fundraising for local hospitals and sick children, environmental concerns, and community matching grant outreach. So, what's not to like about Walmart? The main complaint is that their business style is extremely aggressive. Walmart's attitudes towards manufacturers and suppliers are "you do it our way or we won't do business with you," which puts Walmart at an advantage over smaller retails who don't have the same retailing power.
沃爾瑪還有沃爾瑪基金會(huì),該基金會(huì)贊助了許多公益事業(yè)。他們的項(xiàng)目包括高中獎(jiǎng)學(xué)金、為當(dāng)?shù)蒯t(yī)院和患病兒童籌款、環(huán)境問題和社區(qū)匹配贈(zèng)款推廣。那么,沃爾瑪有什么不好的呢?主要的抱怨是他們的商業(yè)風(fēng)格過于咄咄逼人。沃爾瑪對(duì)制造商和供應(yīng)商的態(tài)度是“按我們的方式做,否則我們不會(huì)和你做生意”,這使沃爾瑪比那些沒有同樣零售實(shí)力的小型零售商更具優(yōu)勢(shì)。
Walmart has been known to demand that its suppliers provide products at discount for Walmart store openings, levy fines for shipment errors, tell manufacturers what products, styles, and colors to make, etc. Walmart expects product delivery in two days and expects manufacturers to cooperate with its promotional and retailing strategies. In effect, any company that works with Walmart becomes one of their employees. Any company which so dominates one area of the market will have a lot of power.
眾所周知,沃爾瑪要求其供應(yīng)商在沃爾瑪開店時(shí)提供折扣產(chǎn)品,對(duì)運(yùn)輸錯(cuò)誤征收罰款,告訴制造商要生產(chǎn)什么產(chǎn)品、款式和顏色等。沃爾瑪希望在兩天內(nèi)交貨,并希望制造商配合其促銷和零售策略。實(shí)際上,任何與沃爾瑪合作的公司都成為沃爾瑪?shù)膯T工之一。任何在市場(chǎng)的一個(gè)領(lǐng)域占據(jù)主導(dǎo)地位的公司都將擁有強(qiáng)大的力量。
So far, Walmart has been successful in getting what it wants and providing customers with what they want.
到目前為止,沃爾瑪已經(jīng)成功地得到了它想要的,并為顧客提供了他們想要的。
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