騰訊音樂將于12月12日在美國證交所上市

Tencent Music Entertainment Group, China’s largest music-streaming company, is planning to list shares in the United States on December 12, with a valuation between $22 billion and $25 billion, Sina Finance reported on Friday.

據(jù)新浪財經(jīng)周五報道，中國最大的音樂流媒體公司騰訊音樂娛樂集團計劃于12月12日在美國上市，估值在220億美元至250億美元之間。

The company will launch an international road show at the beginning of December and list shares in US bourse on Dec 12, with a total initial public offering less than $1 billion. It has obtained 10 times subscription intention from institutions, the report said citing people close to the deal.

該公司將于12月初推出國際路演，并于12月12日在美國交易所上市，首次公開發(fā)行(IPO)總額不到10億美元。報道援引知情人士的話稱，該公司已從各機構(gòu)獲得了10倍的認購意向。

China’s music industry has been developing fast thanks to the government and enterprises’ supports and the country has formed an open and free cultural atmosphere and established an industrial ecosystem, said Jonathan Dworkin, senior vice-president of Universal Music, Digital Strategy & Business Development.

環(huán)球音樂、數(shù)字戰(zhàn)略和業(yè)務(wù)發(fā)展高級副總裁喬納森·德沃金表示，得益于政府和企業(yè)的支持，中國音樂產(chǎn)業(yè)發(fā)展迅速，形成了開放、自由的文化氛圍，建立了產(chǎn)業(yè)生態(tài)系統(tǒng)。

China’s music market will not only become next global music hub but also an internationalized music market with various advantages such as content originalization, ecologicalization and business model innovation, Dworkin said.

德沃金說，中國音樂市場不僅將成為下一個全球音樂中心，而且還將成為一個具有內(nèi)容原創(chuàng)性、生態(tài)化和商業(yè)模式創(chuàng)新等多種優(yōu)勢的國際化音樂市場。

Tencent Music with continuous profit growth is the only tech giant to be listed with non-deficit account, which makes it an important force leading China’s music industry transformation and combining music streaming, video content and social media characteristics of Spotify, YouTube and Facebook, Bloomberg reported.

據(jù)彭博社報道，利潤持續(xù)增長的騰訊音樂是唯一家無赤字賬戶上市的科技巨頭，這使它成為引領(lǐng)中國音樂行業(yè)轉(zhuǎn)型的重要力量，并將Spotify、YouTube和Facebook的音樂流媒體、視頻內(nèi)容和社交媒體特性結(jié)合在一起。

Tencent Music’s prospect shows the company’s operation revenue increased 92 percent year-on-year to 8.62 billion yuan ($1.24 billion) in first half this year, up from 4.49 billion yuan in the same period last year. With 800 million monthly active users, the company made a profit of 2.11 billion yuan for the first half this year, up 189 percent year-on-year.

騰訊音樂的前景顯示，今年上半年，騰訊音樂的運營收入同比增長92%，達到86.2億元(合12.4億美元)，高于去年同期的44.9億元。該公司擁有8億月活躍用戶，今年上半年實現(xiàn)利潤21.1億元，同比增長189%。

Alex Yao, JPMorgan Chase & Co’s China Internet research head, said Tencent Music is better at making money from flow than Spotify.

摩根大通中國互聯(lián)網(wǎng)研究主管亞歷克斯·姚表示，騰訊音樂比Spotify更善于從流媒體中賺錢。

"If you want a singer to not only sell records but also interact with fans at the same time, which company can compete with Tencent Music?" Yao said.

“如果你想讓一個歌手不僅能賣唱片，還能與粉絲互動，哪家公司能與騰訊音樂競爭?”歷克斯·姚說。

Diversified business model brings various profits making source for Tencent Music and Tencent’s efforts to protect copyrights also strengthened its music unit’s advantages in providing original music to users.

多元化的經(jīng)營模式為騰訊音樂帶來了多種盈利來源，而騰訊保護版權(quán)的努力也強化了其音樂部門向用戶提供原創(chuàng)音樂的優(yōu)勢。

These efforts include establishing association to promote authentic online music development in January 2015 and buying exclusive copyright from major industrial players such as Universal Music Group, Sony Music and Warner Music Group in 2017, the report said.

報告稱，這些努力包括在2015年1月成立協(xié)會，以促進真正的在線音樂發(fā)展，并在2017年從環(huán)球音樂集團、索尼音樂和華納音樂集團等主要產(chǎn)業(yè)公司購買獨家版權(quán)。

Statistics show Chinese consumers listen to 15.4 hours music per week, with 96 percent of them listening to licensed music, 34 percentage points higher than global average, and 89 percent of them listening to licensed audio streaming, according to a consumer insight report by International Federation of the Phonographic Industry.

據(jù)國際唱片業(yè)聯(lián)合會的《消費者洞察》報告顯示，統(tǒng)計數(shù)據(jù)顯示，中國消費者每周聽15.4小時的音樂，其中96%的人聽授權(quán)音樂，比全球平均水平高出34個百分點，89%的人聽授權(quán)音樂流媒體。

These indicate a tremendous transition of China’s music market which is motivated by stronger consumer consumption ability and an overall recovery of the whole market.

這標(biāo)志著受消費者消費能力增強和整體市場全面復(fù)蘇的推動，中國音樂市場發(fā)生了巨大的轉(zhuǎn)變。