“多巴胺穿衣”正風靡

We’ve looked at serotonin-boosting food, and happiness workouts, but did you know that the so-called dopamine dressing trend, which is all about fashion choices that make you feel happy, actually has its roots in solid scientific research? – In other words, wearing “happy clothes” genuinely can make you feel happier.

有些食物能提升血清素水平，有些健身運動讓人快樂，但你知道穿衣打扮也可以刺激你的多巴胺分泌，而且這也有科學研究依據(jù)嗎?“多巴胺穿衣”風潮指的是時裝選擇會讓人感到開心。也就是說，穿上“快樂服裝”真的可以讓你感到更快樂。

So-called dopamine dressing is everywhere this season. Based on the idea that wearing overtly fun clothes can help lift your mood in depressing times, it begs the question: can wearing “happy clothes” really make us more happy?

“多巴胺穿衣”如今無處不在。它基于這樣一種理念：穿上顯然很讓人歡樂的服裝能讓情緒壓抑的人開心。但人們也提出了這樣的疑問：穿上“快樂服裝”真能讓人更快樂嗎?

The fashion industry is certainly trying to convince us that it can be done. But does the idea hold water? In a word: yes. But it’s not necessarily about dressing as an Opal Fruit. According to Carolyn Mair, a psychologist who has developed an MA course in fashion psychology at the London College of Fashion, it’s as much about you – and what meaning you believe your clothes have – as it is about the clothes.

時尚界當然試圖說服我們這是真的，但這種說法真能站住腳嗎?當然是的。但你不見得就要穿成一顆水果糖的樣子。心理學家卡洛琳-梅爾說，這不僅取決于衣服本身，還取決于你自己，你認為你的衣服有什么含義?？辶?梅爾是倫敦時裝學院時裝心理學碩士課程的奠基人。

Mair says that, while there’s some “less than scientific evidence” to suggest certain colours lift your mood, whether or not La La Land yellow will chirp you up is actually down to how you see that colour.

梅爾說，盡管某些顏色提升人的情緒狀態(tài)還缺乏相關科學證據(jù)，但《愛樂之城》中女主角所穿的黃裙子是否讓你更開心，主要取決于你如何看待這種黃色。

Colour is culturally loaded – in the UK, we wear black for mourning; in China, it’s white. So, doing like Emma Stone will lift you only “if you believe that wearing a certain colour – it doesn’t need to be bright yellow, it could be black – lifts your mood.”

從文化角度看，顏色有豐富的含義。在英國，我們穿黑色衣服表示悼念，而在中國人們穿白色。所以，只有當“你相信穿某種顏色能提升你的情緒狀態(tài)”時，像艾瑪-斯通那樣穿衣才會有用，這種顏色不一定是亮黃色，也可以是黑色。

And it can be potent: “When people believe in the symbolic meaning of their clothes, it can affect their cognitive processes, and part of those are your emotions.”

這樣就有說服力了：“當人們相信衣服的象征意義時，其認知過程就會受到影響，包括情緒狀態(tài)。”