▲ appearance [??pi?r?ns] n. 外貌,外觀
▲ brand strategy 品牌策略
▲ competitive [k?m?petitiv] adj. 競(jìng)爭(zhēng)的
▲ competitor [k?m?petit?] n. 競(jìng)爭(zhēng)者,對(duì)手
▲ concept [?k?nsept] n. 觀念,概念
▲ diversity [dai?v?:s?ti] n. 多樣性;差異
▲ market positioning strategy 市場(chǎng)定位策略
▲ marketing program 市場(chǎng)營銷方案
▲ publicity [p?b?lisiti] n. 宣傳,宣揚(yáng)
▲ discrimination pricing 差別定價(jià)
▲ market targeting strategy 目標(biāo)市場(chǎng)策略
▲ marketer [?mɑ:kit?] n. 市場(chǎng)營銷人員
▲ popularity [?p?pju?l?riti] n. 普及
▲ sell [sel] n. 銷售;推銷術(shù) v. 銷售;推銷
▲ channel [?t∫?n?l] n. 發(fā)行渠道
▲ marketing [?mɑ:kiti?] n. 行銷,銷售 v. 出售;
▲ vender [?vend?] n. 供應(yīng)商
Δ partnership [?pɑ:tn?∫ip] n. 合伙;合伙企業(yè);合作關(guān)系
▲ cash [k?∫] n. 現(xiàn)款,現(xiàn)金 v. 將……兌現(xiàn);支付現(xiàn)款
▲ consumer [k?n?sju:m?] n. 消費(fèi)者;用戶,顧客
Δ Sales Director 銷售總監(jiān)
Δ distribution [?distri?bju???n] n. 分布;分配
▲ distribution logistics 銷售物流
▲ marketing expenses 銷售費(fèi)用
▲ sales package 銷售包裝
▲ Sales Information 銷售信息
▲ sales conditions 銷售條件
Δ software vendor 軟件供應(yīng)商
▲ retailer [?ri:teil?] n. 零售商;傳播的人
▲ sales market 銷售市場(chǎng)
▲ marketing manager 銷售市場(chǎng)經(jīng)理
▲ sales consultant 銷售顧問
▲ selling season 銷售旺季
▲ sales strategy 銷售策略
▲ stage sale strategy 階段銷售策略
▲ multiple marketing strategies 多種銷售策略
▲ vendor tag 銷售商標(biāo)簽
▲ sales network 銷售網(wǎng)絡(luò)
▲ prospective customers 潛在顧客
▲ consumer behavior 消費(fèi)行為
▲ reseller markets 經(jīng)銷商市場(chǎng)
Δ individual brand 獨(dú)立品牌
Δ licensed brand 特許品牌
Δ national brand 全國性品牌
▲ buying price 買價(jià)
▲ selling price 賣價(jià)
▲ current price 時(shí)價(jià),現(xiàn)價(jià)